Privacy policy, GDPR

I. Basic Provisions

1. The administrator of personal data pursuant to Article 4(7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter referred to as “GDPR“) isPivovar Florenc a.s., IČO 05640776 with its registered office at Rumunská 24/32, Praha 2. (hereinafter referred to as “the administrator“).
2. The contact details of the administrator are
   address: Na Florenci 2139/2, Praha 1
   email: info@fuzepraha.cz
   phone: +420 734 889 633
3. Personal data means any information about an identified or identifiable natural person; an identifiable natural person is a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, a network identifier or to one or more specific elements of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.
4. The administrator has not appointed a data protection officer.

II. Sources and categories of personal data processed

1. The administrator processes personal data that you have provided to the administrator or personal data that the administrator has obtained as a result of fulfilling your order.
2. The administrator processes your identification, contact and contract data.

III. Lawful basis and purpose for processing personal data

1. The lawful reason for processing personal data is
   • the performance of a contract between you and the administrator pursuant to Article 6(1)(b) GDPR,
   • the legitimate interest of the administrator in providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(f) GDPR,
   • Your consent to processing for the purpose of providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(a) GDPR in conjunction with Section 7(2) of Act No. 480/2004 Coll., on certain information society services, in the absence of an order for goods or services.
2. The purpose of the processing of personal data is
   • to process your order and to exercise the rights and obligations arising from the contractual relationship between you and the administrator; when placing an order, personal data is required that is necessary for the successful processing of the order (name and address, contact), the provision of personal data is a necessary requirement for the conclusion and performance of the contract, without the provision of personal data it is not possible to conclude the contract or its performance by the administrator,
   • sending commercial communications and other marketing activities.
3. Automatic individual decision-making within the meaning of Article 22 of the GDPR is carried out by the administrator. You have given your explicit consent to such processing.

IV. Data retention period

1. The administrator retains personal data
   • for the period necessary for the exercise of the rights and obligations arising from the contractual relationship between you and the administrator and the exercise of claims arising from this contractual relationship (for a period of 15 years from the termination of the contractual relationship).
   • for as long as the consent to the processing of personal data for marketing purposes is withdrawn, but no longer than 5 years if the personal data is processed on the basis of consent.
2. After the expiry of the retention period, the administrator will delete the personal data.

V. Recipients of personal data - subcontractors of the administrator

1. The recipients of the personal data are the following persons
   • involved in the delivery of goods / services / execution of payments under the contract,
   • providing e-shop operation services and other services in connection with the operation of the e-shop,
   • providing marketing services.
2. The administrator does not intend to transfer personal data to a third country (non-EU country) or an international organisation. The recipients of personal data in third countries are mailing service providers / cloud service providers.

VI. Your rights

1. Under the conditions set out in the GDPR, you have
   • The right to access your personal data according to Article 15 of the GDPR,
   • the right to rectification of your personal data pursuant to Article 16 GDPR or restriction of processing pursuant to Article 18 GDPR.
   • the right to object to processing under Article 21 GDPR; and
   • the right to data portability under Article 20 GDPR.
   • právo na přenositelnost údajů dle čl. 20 GDPR.
   • the right to withdraw consent to processing in writing or electronically to the address or email of the administrator set out in Article III. of these terms and conditions.
2. You also have the right to lodge a complaint with the Data Protection Authority if you believe that your data protection rights have been violated.

VII. Personal Data Security Terms and Conditions

1. The administrator declares that it has taken all appropriate technical and organisational measures to safeguard personal data.
2. The administrator has taken technical measures to secure data storage and storage of personal data in paper form, in particular ...
3. The administrator declares that only persons authorised by the administrator have access to the personal data.

VIII. Final provisions

1. By submitting an order from the online order form, you confirm that you are aware of the terms and conditions of data protection and that you accept them in their entirety.
2. You agree to these terms and conditions by ticking the consent box via the online order form. By checking the consent box, you confirm that you are aware of the privacy policy and that you accept it in its entirety.
3. The administrator is entitled to change these terms and conditions. It will publish the new version of the Privacy Policy on its website and will also send you the new version of the Privacy Policy to the email address you have provided to the administrator.

These terms and conditions take effect on 1 January 2022.